Auto Blitz: Porsche Cayman

Showing posts with label Porsche Cayman. Show all posts

New Nissan 370Z and GT-R Ads Poke Some Fun at German Sports Car Rivals

A new and rather aggressive advertising campaign regarding the Nissan 370Z and GT-R sports cars has kicked off in Britain. The company launched a series of poster and print adverts highlighting the fact that both sports cars are better in terms of performance yet cost less than their equivalent German rivals.

And mind you, Nissan isn't being polite as the automaker is using tongue-in-cheek phrases in the ads such as "The Winner Hans Down," "The Germans Came Off Wurst," "Kaisers Chiefed" and "Deutschland Deutschland Über-Rated".

To further frustrate its German adversaries, the Japanese company took an Audi TTS bearing the slogan "More expensive, slower and less powerful than a Nissan 370Z" around the streets of London. It was joined by a Porsche Cayman adorned with the words "I dream of being as fast as a Nissan 370Z". Ouch...

Porsche is offering (at least in Europe) buyers a new choice of individualization options for the Boxster roadster and Cayman coupe with the release of two equipment (Comfort and Infotainment) and two design packages (Design and Design Sport) that add a host of bits and bobbles to the two cars.

Starting with the Comfort Package, it includes climate control, bi-xenon headlights with dynamic cornering lights, cruise control, rain sensor and an embossed Porsche crest on the headrests. The package also adds a wind-deflector on the Boxster and Boxster S models.

Just weeks away from the bi-annual Frankfurt Motor Show in Germany, Porsche tuning specialist TechArt is unveiling the first of several new upgrades to come for the facelifted versions of the Boxster roadster and Caymane coupe models. Included in the initial package are two different Aerokits, daytime running lights, a set of sport springs, as well as carbon interior packages that subtly transform the looks of the two Porsche models.

TechArt's aero kits that are said to optimize the Boxster and Cayman's drag coefficients comprise of a front spoiler with a spoiler lip that match the body's color and new LED daytime running lights, rear wing, side sills and a new rear apron with an integrated diffuser that houses the twin tailpiped of the more sonorous sport exhaust system.

The bodykit can be rounded off with 19- and 20-inch alloy wheels available in various designs and colors while additional upgrades include TechArt's sport springs and a lowering kit that reduced the ride height by up to 30 mm.

For the interior, TechArt offerings include a variety of options ranging from a full leather treatment with contrasting seams and decorative carbon fiber trim to aluminum sport pedals, a three-spoke sport steering wheel and illuminated entry sills with individual logos.